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50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
50% OFF UNTIL STOCK LASTS
Zero Touch-Ups. Zero Compromises.
Between meetings, commutes, workouts, and unexpected rain showers, your makeup needs to work as hard as you do.
Constantly worrying about whether your eyeliner has faded, cracked, or smudged is exhausting. You need a liner that you can apply in under two minutes and completely forget about for the next 24 hours.
The 1,440-Minute Solution
This Longwear Eyeliner is engineered to stay exactly where you put it. It gives you a generous 2-minute window of ultra-creamy, smooth application, and then locks down into a waterproof, budge-proof shield for a full 24 hours (1,440 minutes).
Through sweat, tears, sudden rainstorms, and long work days, your liner stays sharp, vibrant, and completely untouched.
Super Creamy Smooth Formula
Thanks to our proprietary TruGlide Technology, this pencil glides across your lash line without any dragging, skipping, or pulling on your delicate eyelids.
But don't let the creamy texture fool you—once it sets, it's going nowhere. It delivers high-intensity, rich color that makes your eyes pop without ever looking heavy or crusty.
Sharp Wing or Smokey Eye? You Decide
The fine tip always sharpens to a perfect point, giving you total control over razor-thin lines or bold, graphic looks. Want a softer vibe? You have a 30-second window right after application to gently smudge the liner with a brush for a flawless, sultry smokey eye before it sets permanently.
See What Our Customers Think!
rated 4.6/5 by 3,500+ happy customers
FREQUENTLY ASKED QUESTIONS
FAQS
Is it really waterproof? Will it survive a sad movie or a workout?
Yes, it is completely waterproof, budge-proof, and transfer-proof! Once the 60-second set time is up, it will not budge through sweat, tears, rain, or rubbing your eyes.
Does it pull or tug on my eyelids?
Not at all. That’s the magic of TruGlide Technology. The core is incredibly soft and creamy, allowing it to skip effortlessly across the skin without any pulling. It feels like a buttery kajal going on, but dries like liquid liner.
How do I create a smokey eye if it sets so fast?
You have a 30-second window right after you apply it where the liner is still workable. Use a small smudger brush to blend it out immediately after drawing your line. Once it sets, it will lock that smokey look in place for the rest of the day.
Does it come with a sharpener?
The pencil itself is designed to always sharpen cleanly without the wood splintering. You can use any standard cosmetic sharpener to keep the fine tip perfectly pointy for detailed winged looks.
How do I take it off at the end of the day?
Because it is genuinely waterproof, it requires an oil-based makeup remover or micellar water. Just hold a cotton pad soaked in remover against your eye for 10 seconds, and it will melt right off without harsh scrubbing!
Need help?
We got you! Our support team is available 7 days a week to assist you with every possible worry - just message support@herglw.com & we will be more than pleased to help you.